The heart of the BMW brand beats in the premium segment of the mid-range category. Along with the BMW 4 Series Coupé, BMW 4 Series Convertible and BMW 4 Series Gran Coupé models, it is the BMW 3 Series that brings out the qualities that are key to hallmark brand driving pleasure in a particularly […]
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The new face of the 4 Series range @ 68th IAA Cars show in Frankfurt The 68th IAA Cars show in Frankfurt is the venue for the unveiling of the BMW Concept 4 – a future-focused interpretation of the BMW Group’s enduring DNA that represents the magic of coupe driving at its most exciting. “The […]
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BMW M GmbH continues the series of attractive edition models with 750 limited-edition BMW M4 Coupes – body colours in special exclusive M colours and a unique interior design to match – world premiere during the DTM racing event on the Nürburgring. With the forthcoming races on the Nürburgring the current German Touring Car Masters […]
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“The world’s blackest black” polarises and creates a special visual effect for the BMW SAC’s latest generation. This September, the Frankfurt Motor Show will provide the backdrop for the world premiere of the third-generation BMW X6 (fuel consumption combined: 10.7–6.1 l/100 km; CO2 emissions combined: 243–159 g/km)*, the car that established the Sports Activity Coupé […]
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Internationally homogeneous appearance in TV and print marketing underscores the diversity in the range of Sports Activity Vehicles and Sports Activity Coupés – Electrically powered driving pleasure is the focus of emotive series of short films for use on social media. With two new communication campaigns, the premium automobile manufacturer BMW is directing attention to […]
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“I love this car. It’s more successful than the artwork,” was the opinion of Andy Warhol after his sweeping brush strokes had transformed the BMW M1. It took him less than half an hour to create the fourth exhibit in the BMW Art Car Collection. 40 years later, enthusiasm for the mid-engined sports car remains […]
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BMW is unveiling a new edition of the model that lit the fuse for an innovative and highly distinctive breed of car: the Sports Activity Coupe (SAC). The new BMW X6 blends the agile and versatile driving properties of a Sports Activity Vehicle with the head-turning looks of a coupe. The third-generation X6 employs a […]
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Automobile Bavaria marks the performance of Ianis Hagi with tricolors at the Euro U21 2019 Championship and provides the number 10 with a hybrid i8 Coupe. Ianis Hagi, the number 10 player at the national team of Romania U21, had an evolution that offered reasons of joy and pride to all Romanians and attracted the […]
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6 min reading time from www.bmw.com. Your new car is ready for its first drive. Should you still break in a new car, you wonder, as you see its paint gleaming and breathe in that new car smell. And what else do you need to consider? Our guide answers these and many other questions. You’ve […]
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The wait is finally over: the new BMW M4 DTM with BMW Turbo Power – developed in accordance with Class 1 regulations – will make its race debut this weekend. From 3rd to 5th May, the Hockenheimring (GER) will host the opening round of the 2019 DTM season. The six BMW M4 DTMs will once […]
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Successful start to the season for BMW racers in France – Lance Isaacs dominates in South Africa. French Superbike Championship: One-two result for BMW racers at Le Mans. Made-to-measure start for BMW racers in the 2019 French Superbike Championship (FSBK): at the very first event of the season at Le Mans (FRA), they secured a […]
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